A Journey of Growth & Scalability to the Azure Cloud for IRP Commerce

About IRP Commerce

 IRP Commerce is an e-commerce platform that enables merchants to maximise every opportunity to grow sales and profits. It allows merchants to make real-time decisions on trading positions and ecommerce actions. The IRP Commerce platform goes beyond just providing a place to sell products; it is a data-rich solution that equips merchants with the insights and support needed to optimise revenue generation at every step.

The Business Requirement

With the rapid growth of e-commerce during the pandemic, IRP Commerce recognised the importance of providing actionable insights, data, and potential profit growth to their merchants. This information is crucial for vendors to stand out and maximise their efforts.

IRP’s robust e-commerce platform has three core pillars:

Shopper: Provides merchants with the digital tools needed to sell their products.

Trader: An actionable insights terminal that gives merchants the data needed to understand profit sources and leaks across the entire ecosystem.

IRP World: A competitive marketplace for digital commerce services, including PPC, marketing, and account management.

As the company prepared to build their data-rich Trader terminal, they realised the need for a cloud-based infrastructure solution to keep their systems secure and help them scale quickly. They turned to Viatel Technology Group, their long-time trusted partner, to identify and implement the right solution. This led to the adoption of Microsoft Azure.

The Viatel Technology Group Solution

Through Viatel Technology Group’s existing relationship with IRP, the team had invaluable legacy knowledge for configuring Microsoft Azure to drive the e-commerce platform and help IRP Commerce securely scale to better support its merchants.

Given the robustness of the IRP Commerce platform, they wanted to have significant input into what their infrastructure looked like. Using Azure, IRP tailored the solution to their needs while remaining secure and scalable.

Going forward, IRP Commerce will be able to operate seamlessly as a result of their Azure migration. Instead of pausing mid-growth to migrate from their servers to a cloud-based provider, they can continue to scale uninhibitedly to keep up with their merchants.

Our business is complex and challenging, but the fact that Viatel Technology Group understands what we are going for and can be our guide to the possibilities of Azure, is absolutely the core of the partnership and what makes it work.

 Philip MacCartney, Chief Financial Officer, IRP Commerce

The Result 

With a transformed IT approach, IRP Commerce now has a more stable organisational structure. Viatel Technology Group’s involvement has positively impacted the firm in several ways:

Proactively Managed IT: A proactive partner has provided fresher hardware and a more reliable infrastructure, greatly improving organisational resilience with zero downtime since Viatel Technology Group’s engagement.

Increased Mobility and Better Work-Life Balance: The virtualisation of servers and the introduction of thin clients and laptops for fee-earning staff have enhanced mobility, workplace flexibility, and work-life balance, leading to significant productivity gains.

Reassurance and Peace of Mind: Viatel Technology Group’s high level of expertise has been crucial for overall reassurance. “Having someone there to solve difficult problems has been extremely important.”

As a growing ecommerce platform, the integration of an experienced IT partner has given IRP Commerce a new lease of life. The firm is now more resilient, productive, and better supported than ever before.